Erik Liedtke, the group executive board member for Adidas, said in a statement:
“THIS REPRESENTS ANOTHER STEP ON THE JOURNEY OF ADIDAS AND PARLEY FOR THE OCEANS; WE HAVE NOT ONLY MANAGED TO MAKE FOOTWEAR FROM RECYCLED OCEAN PLASTIC, BUT HAVE ALSO CREATED THE FIRST JERSEY COMING 100 PERCENT OUT OF THE OCEAN. BUT WE WON’T STOP THERE. WE WILL MAKE ONE MILLION PAIRS OF SHOES USING PARLEY OCEAN PLASTIC IN 2017—AND OUR ULTIMATE AMBITION IS TO ELIMINATE VIRGIN PLASTIC FROM OUR SUPPLY CHAIN.”
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